Wednesday, February 26, 2020

Working thesis statement Essay Example | Topics and Well Written Essays - 500 words

Working thesis statement - Essay Example In my earlier papers; one on Definition Essay which discussed fashion's negative impact on societies throughout history, and The Midterm Essay, wherein I discussed how the health and beauty industries have all along encouraged us to think of our bodies in terms of machines, I had maintained that health could not be compromised for the sake of appearance. To prove this, I quoted the names of Luisel Ramos and Ana Carolina Reston, who, seeking stardom and money, paid the supreme prize for their body abuse. Sad, but true, this is the life of models, who walk the ramps to the appeasement of a handful. In order to substantiate my argument that the two industries (Health and Beauty) in discussion have all along been more inclined to improve their personal interests, this research will take a look at what happens behind the scene. Fashion and beauty are but short-lived, life is not. Being identical to a Jane Fonda or an Arnold Schwarzenegger does not guarantee stardom or success. Every indiv idual on his or her own terms is as attractive as any other. It's all in the mind. Models have for long caught our attention as being pretty and sexy. The notion that men prefer women with a model's body is all wrong. Does this mean that women who are healthy are less attractive or pretty Definitely not! In fact, men prefer women with more flesh.

Monday, February 10, 2020

Advertising strategy Assignment Example | Topics and Well Written Essays - 500 words

Advertising strategy - Assignment Example For example, the advertisements of Cadbury Dairy Milk often apply the strategy of recall and testing the memory of its viewer by making the purple color recognition with the brand. Similarly, Coca-Cola often uses this strategy with the use of red color. Coca-Cola used this strategy in painting walls with red color. This is an advertising concept which helps in understanding how a consumer reacts to the information provided by companies through advertisements. It helps companies to learn features of a brand (Yeshin). For example, ‘Nutrisystem’ a weight loss program developed advertisements which only focused upon providing ample amount of information in its advertisements so that their customers can make informed decisions. The advertisement reflected upon answering various questions regarding weight loss which makes a user informed and they learn about a certain product. Association refers to a concept that links a brand with characteristics and style of a particular personality (Yeshin). For example, Rolex advertisements reflect a certain type of class and prestige associated with its brand and not every person has the capability to afford the brand. Similarly, Apple product advertisements are targeting the similar audience and conveying a similar message. The concept focuses on developing intent of motivation and influences viewers to act something in return (Yeshin). For example, DiGiorno is maintaining a perfect job in enticing people to purchase and try their product. DiGiorno provides frozen pizzas and other similar products to their customers and in their advertisements they are influencing customers by showing three different plates of meals and also define calories that each meal contains. Despite the information provided to the customer he prefers pizza from DiGiorno that have high calories. The idea reflects the intent of influential approach. The concept reflects a mirror image about